For Samantha Penabad- Day Worker Centers
INTRODUCTION AND WRITING STYLE:
Your front page is very effective, with its strong and concise chunk of background information and mission summary. I like how certain phrases are bolded and colored differently; it works for making important points jump to the readers' eyes immediately, especially since Web users today scan through sites so quickly.
As far as your writing style goes, it would be helpful to address readers directly to establish more contact and rapport with them. Your aim is to educate community members, and they will be the ones visiting the site, so it may alienate them if they're referred to in the third-person. Plus, some people are easily offended, so the reference on the front page to not condemning and complaining about worker centers may pique them in the wrong manner. They could see it as a generalization that they would've been that way if they had not visited your site, even though they very well might have been.
BUSINESS PLAN
In your business plan, you should include more long-term development information. After you fully develop the site, do you have any other plans to potentially expand or create new ideas, besides updating the site with political and social changes? If you don't, you could address it in the plan.
You should address financial resources a little bit more in detail. You have research resources listed, but would you ever need resources for website maintenance or upkeep? Are you planning on keeping your website on a free domain? You could also talk about the time you and/or others spend in the development of this website, and the value of that time.
Anticipated trends and potential issues are good things to discuss in the business plan, too. This example potential issue is more specific and nitpicky: the site is targeted for members of smaller communities with workers centers, but regional differences would be a good thing to address. A small town in say, southern California with a worker center would have completely different dynamics compared to a town in the Midwest or the East Coast with a worker center. The norms, values, and perspectives of the communities would differ widely.
OUTLINE AND CONTENT:
ON UNDERSTANDING WORKER CENTERS:
I'm curious about how big or small worker centers typically are.
ON UNDERSTANDING IMMIGRANT WORKERS:
You're probably working on this section still, but you need to be careful with it. There are a lot of characteristics and factors to consider in the topic on immigrant workers, like native countries, families, lifestyles, cultural influences, and more. And because immigrant workers are very diverse, it will be tricky to avoid generalizing too much and potentially offending anyone. At the same time, it's impossible to describe every immigrant worker as an individual for this website, so it's a fine line.
HOW WORKER CENTERS SOLVE PROBLEMS:
You should incorporate information on obstacles that hinder day worker centers, aside from political and social conditions in the community. Are there major issues that prevent them from being as effective as they could be? Could they be improved in terms of efficiency, resources, etc.?
OVERALL:
I really like the idea behind this website. It's definitely based on a focused topic that not too many people are familiar with, which is perfect for an informative site like this. Plus, it's very relevant to many communities, so the utility value is high for a broad group of people.
Great job!